Eero Aarnio

Eero Aarnio (born 1932) is a Finnish interior designer, well known for his innovative furniture designs in the 1960s, notably his plastic and fiberglass chairs. Aarnio studied at the Institute of Industrial Arts in Helsinki, and started his own office in 1962. The following year he introduced his Ball Chair, a hollow sphere on a stand, open on one side to allow a person to sit within...

Home Profession News Furniture Today's The 2010 Consumer

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Furniture Today's The 2010 Consumer PDF Print E-mail

In order to better understand how the recession has affected the consumer overall spending habits and shopping and buying habits for home furnishings in particular, Furniture Today, in partnership with HGTV, fielded an online survey in September. The survey launched as part of HGTV Ideas newsletter.

More than half of consumers desire new home furnishings. This evidence of pent-up demand is part of the good news coming from Furniture Today and HGTV exclusive survey, The 2010 Consumer. In September more than 8,500 consumers shared their thoughts on how the recession has affected overall household spending and furniture and bedding spending, in particular, and weighed in on buying plans for next year.

According to the survey, 19% of responding consumers can afford new home furnishings right now. And, while 30% aren't sure when they'l be able to spend money on new furniture, a promising 22% think they'l be able to next year. Another 16% cite 2011 as the year they'l be able to afford.

The 2010 Consumer Survey received responses from 8,554 U.S. consumers. Because of the large sample size, the survey data can be projected within this population with a margin of error of plus or minus 1.1%.

Last Updated on Thursday, 29 July 2010 02:41