Arne Jacobsen

Jacobsen was one of Denmark's most influential 20th century architects and designers. Both his buildings and products combine modernist ideals with a Nordic love of naturalism. After graduating from university, Arne Jacobsen worked in the architect's office of Paul Holsoe. In 1931 he founded his own design studio, which he directed until his death in 1971...

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Furniture Today's The 2010 Consumer PDF Print E-mail

In order to better understand how the recession has affected the consumer overall spending habits and shopping and buying habits for home furnishings in particular, Furniture Today, in partnership with HGTV, fielded an online survey in September. The survey launched as part of HGTV Ideas newsletter.

More than half of consumers desire new home furnishings. This evidence of pent-up demand is part of the good news coming from Furniture Today and HGTV exclusive survey, The 2010 Consumer. In September more than 8,500 consumers shared their thoughts on how the recession has affected overall household spending and furniture and bedding spending, in particular, and weighed in on buying plans for next year.

According to the survey, 19% of responding consumers can afford new home furnishings right now. And, while 30% aren't sure when they'l be able to spend money on new furniture, a promising 22% think they'l be able to next year. Another 16% cite 2011 as the year they'l be able to afford.



The 2010 Consumer Survey received responses from 8,554 U.S. consumers. Because of the large sample size, the survey data can be projected within this population with a margin of error of plus or minus 1.1%.

Last Updated on Thursday, 29 July 2010 02:41